.svg)
Informatica helped define data integration—but it wasn’t designed for cloud-native pipelines, event-driven architectures, or AI-native development. Ascend delivers automation, scalability, and developer velocity with a modern platform purpose-built for today’s data teams.
Informatica is familiar and reliable—especially for large teams with existing investments and the resources to manage it. But for teams looking to modernize, move faster, or adopt a truly cloud-native, developer-friendly stack, Informatica often feels more like a barrier than a springboard.
Despite cloud offerings, many workflows and design patterns still feel rooted in on-prem paradigms.
Visual UIs, complex metadata layers, and rigid workflows can slow down development—even for common changes.
No AI assistance, limited support for version control, and minimal automation make it hard to move fast or shift left.
Enterprise licensing + compute usage + add-on modules = serious overhead, especially as pipelines scale.
Teams looking to embrace open standards, flexible workflows, and event-driven architectures often find Informatica more constraining than enabling.
Informatica may still be the default in some enterprise stacks—but for teams who need to move quickly, scale efficiently, and embrace the modern data stack, it’s increasingly hard to justify.
Whether you’re moving data from lakes, warehouses, databases, APIs, or legacy systems, Ascend makes it easy. Flexible connectors and dynamic schema handling ensure your pipelines stay reliable as systems evolve.
Ascend automates orchestration using rich metadata and event-driven triggers—so pipelines run only when needed, and custom logic is easy to build in.
Monitor pipeline performance, trace lineage end-to-end, and debug faster with real-time, metadata-powered insights.
Run faster, spend less—Ascend uses metadata and fingerprinting to cut unnecessary compute without sacrificing performance.
From Git-backed workflows to access controls and secure deployment environments, Ascend simplifies operational excellence with native support for modern DevOps practices.
Whether you’re moving data from lakes, warehouses, databases, APIs, or legacy systems, Ascend makes it easy. Flexible connectors and dynamic schema handling ensure your pipelines stay reliable as systems evolve.
From SQL to Python, declarative to imperative, Ascend supports multiple authoring modes — all integrated with version control and modular pipeline design. Build fast, iterate safely.
Ascend’s DataAware engine lets you design intelligent workflows using the metadata you already have — turning your designs into powerful automation. Ascend's Smart Tables process data up to 100x faster.
From real-time monitoring to full lineage and change tracking, Ascend gives you deep visibility into your data flows — so you can spot issues fast and optimize with confidence.
From Git-backed workflows to access controls and secure deployment environments, Ascend simplifies operational excellence with native support for modern DataOps best practices.
Informatica helped define the last generation of data integration.
But for today’s cloud-native, automation-first, AI-augmented teams—it’s too heavy, too slow, and too expensive.
Ascend gives you a modern alternative: full pipeline coverage, built-in intelligence, and velocity that scales with your team—not your services bill.
Free Up Analytics and Data Engineering Time
.png)
.png)
.png)
.png)
.png)
.png)