Data Automation: The Backbone of Real-Time Machine Learning

Machine learning enables businesses to continuously automate and improve key business metrics, increasing top-line revenues and decreasing costs. There is increased interest around real-time machine learning which enables a business to leverage real-time user signals, in the millisecond time-range, and use those signals to optimize consumer experiences. Underlying any production real-time machine learning deployment is data automation. Data automation is required to both obtain a reliable stream of inputs to model training and to perform real-time inference. In addition, data automation is a prerequisite within the real-time machine learning pipeline for tasks like feature engineering.

Shawn Azman, Head of Customer Operations @ Vidora
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